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Web Talk: How Accessible is Your Website?

Let’s face it, technology is everywhere you look. There are smart phones, smart TVs, even smart watches available for use by the general public. All offer accessibility to information. Gone are the days where you have to be at home, in front of a computer, to find what you are looking for. Today, 68 percent […]

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New County Website Serving Public

In a digital world, a website serves as the face of your organization. After all, it’s often the first place community members, visitors and business owners turn when looking for information on various products, services and events. Increasingly, our tech-savvy public demands that information is readily available and right at their fingertips. While Coconino County’s […]

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Sedona Group Launching Website

The Sedona 30, a diverse group of Sedona, Arizona residents dedicated to improvement of the community, have launched a website: www.sedona30.com. The Sedona 30 was founded in 1982, and consists of a group of volunteers who pool time, talent, and resources to make a difference in numerous projects throughout Sedona and the Verde Valley. This year’s […]

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Understanding Website Traffic

July 18th, 6:00 p.m. at Kickstand Kafé This discussion will be all about reviewing your website statistics to see how well your online marketing is going. This is one of the most under used benefits of having a website. No other form of marketing can give you so much information like: how many visitors have […]

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Technology Helping Small Businesses

Today’s rapidly evolving pace of technology has obviously changed the way we send and receive information. As small business owners, trying to keep up can be overwhelming, but we must adjust the way we market to and connect with our customers if we’re going to stay competitive. As a new business owner, I quickly realized […]

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Getting and Maintaining a Website

Apr. 18 at 6 p.m. The process of getting a website sometimes feels like a huge task for a small business owner to conquer. The first step is to understand what it takes to get a website. This lecture will outline these steps with helpful tips, some cost concepts, and will help you understand what you […]

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Measuring Online Marketing Success

Measuring the effectiveness of online marketing initiatives is relatively easy. So, why do so few of us do it? It’s another of the mysteries of online marketing. First, let’s look at website statistics. You can learn a tremendous amount from looking at (a) where traffic to your website is coming from, and (b) visitor behavior […]

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