interactive relationships

Since social media is still so new, it can be hard to find good statistics on the return of investment, and that makes some business owners wary about sinking time and money into the endeavor. However, there are countless stories of very successful social marketing campaigns. Whether reviewing the small local pizza company in Chicago who gets over 50 percent of their business from Twitter, or a presidential campaign that earns large donations via Facebook, it is hard to dismiss the new … [Read more...] about Deciding Whether to Invest in Social Media