profitable growth

Have we had enough innovation yet? Probably not. That buzzword still drives a lot of business (and political) thinking. Rod Adner, author of The Wide Lens: A New Strategy for Innovation, points out that every year “vast amounts of money, time, attention, and effort are spent to introduce productive change.” Innovation, these days, is the convenient answer to everything. How can we increase profitable growth? Innovate! How can we become more efficient and reduce waste? Innovate! How can we … [Read more...] about Innovate This!