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You are here: Home / Archives for successful innovation

successful innovation

Innovate This!

April 19, 2012 By Constance DeVereaux Leave a Comment

Have we had enough innovation yet? Probably not. That buzzword still drives a lot of business (and political) thinking. Rod Adner, author of The Wide Lens: A New Strategy for Innovation, points out that every year “vast amounts of money, time, attention, and effort are spent to introduce … [Read more...] about Innovate This!

Filed Under: Columnists Tagged With: increase customer satisfaction, productive change, profitable growth, successful innovation, time attention

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