About 30 years ago, a family from Europe stood on a hilltop in Prescott with the hope of building a hotel that characterizes the beauty of the Mediterranean. Their dream came to life with Forest Villas Hotel. Inspired by the Italy’s Amalfi Coast, Forest Villas Hotel continues to be family-owned, handed down to the next generation. “We built this boutique hotel in 1995 when there was nothing around it. My parents stood on this hill and decided this is where they wanted to build, said Fred … [Read more...] about Visitors and Locals Escape to the Mediterranean at Forest Villas Hotel
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Wild Moments in Focus
Carol DiQuilio has only lived in Clarkdale a little over a year, but the word is out on her nature photography, as the subjects in the captivating photos seem to jump out at passersby in local shops. The nature photographer has been perfecting her craft for 60 years. With the decision to downsize, she moved from Texas to Clarkdale. Her Arizona adventures have included camping at Deadhorse State Park in Cottonwood while searching for her new home and traveling to Patagonia in Southern Arizona to … [Read more...] about Wild Moments in Focus
Thousands Expected to Celebrate the New Year’s Eve Whiskey Row Boot Drop
The Whiskey Row Boot Drop is back and bigger than ever, celebrating its 15th year as Northern Arizona’s most iconic New Year’s Eve event. On Wednesday, Dec. 31, thousands will gather in historic downtown Prescott to welcome the New Year with the drop of a dazzling 6-foot illuminated cowboy boot from the Palace Building’s 40-foot flagpole. This year’s milestone event builds on the excitement of last year’s worldwide recognition, when CNN aired the Boot Drop live to a global audience. “It was … [Read more...] about Thousands Expected to Celebrate the New Year’s Eve Whiskey Row Boot Drop
Mary Ann Suttles Receives ATHENA Leadership Award
“I’ve felt six-feet tall and bulletproof since Friday,” said Mary Ann Suttles, three days after the sixth annual 2025 Prescott-Area ATHENA Leadership Awards, where she received a standing ovation. “I’m walking a little taller and sitting a littler straighter. Lots and lots of people have been getting ahold of me and congratulating me. It’s been super!” Suttles, who has been an active community member since she arrived in Prescott including serving three four-year terms on the Prescott City … [Read more...] about Mary Ann Suttles Receives ATHENA Leadership Award
Prescott’s Winebelly Vineyard Tours Offers a Carefree Taste of the Verde Valley
While touring the country in their RV during the pandemic, Rebekah, a hairstylist, and Ross, a mechanic, marveled at the natural beauty they encountered when they arrived in Arizona. The McClures were so enamored that they sold their house in Austin, Texas, and moved to Prescott. “We were both wondering what we could do next,” said Rebekah. With her mom as a travel agent, Rebekah had always thought being a tour guide would be fun. “We knew that tours in Austin would take people on an … [Read more...] about Prescott’s Winebelly Vineyard Tours Offers a Carefree Taste of the Verde Valley
Study Shows Short-Term Rentals Boost Yavapai County Economy
Following the rise in popularity of short-term rentals, communities across Yavapai County have targeted various legislative policies to restrict and limit the use of private property for short-term vacation rental purposes. In early May, the Prescott Area Association of REALTORS presented the results of an Economic Impact Study on Short Term Rentals (STRs) in Yavapai County. The purpose of the study, commissioned by the Sedona Verde Valley Association of REALTORS, examines the impact of STRs on … [Read more...] about Study Shows Short-Term Rentals Boost Yavapai County Economy
Inventory Up, Along with Expectations
A surge in available listings across Flagstaff, the Verde Valley and Prescott is reshaping the residential real estate conversation in Northern Arizona. While home prices remain relatively stable, the increased inventory is creating opportunities for buyers – and new challenges for sellers – in a market long known for its limited supply. Flagstaff is usually a seller’s market, but this year it is getting closer to a balanced market, said Gary Nelson, managing broker of Realty Executives of … [Read more...] about Inventory Up, Along with Expectations
New Camp Verde Economic Development Director is Committed to the Region
Molly Spangler beams with excitement about embracing and enhancing the Town of Camp Verde as the new economic development director. “We have a competitive advantage here in Camp Verde,” said Spangler, who served as economic development director in Sedona for six-and-a-half years. “Camp Verde is one of the last communities that has agricultural rural character and a very cool historic downtown. There’s a lot of opportunity here and a great plan in place, alongside a coordinated effort and … [Read more...] about New Camp Verde Economic Development Director is Committed to the Region
Play On: Musicians Singing a Merrier Tune
Musicians who have been upstaged by COVID-19 are thrilled that live entertainment is making a comeback and that the music scene is returning to a more normal situation in Arizona. Chuck Hall, who recently played at Charly’s Pub and Grill in the Weatherford Hotel in Flagstaff and Page Springs Vineyards and Cellars in Cornville, said he looks forward to playing at The Windsock Cocktail Lounge in Prescott and other area venues. “I never completely stopped, but I was picky about what I was … [Read more...] about Play On: Musicians Singing a Merrier Tune
