No, we are not talking about renting a gorilla costume from your local costume shop and standing on the street corner – although it might be a way to keep your kids or mother-in law occupied during the summer (and she might not even need the suit)! Guerilla marketing is an unconventional way to promote […]
Tag Archives | Russ Yelton
NAU Monetizing Research
The word “incubator” brings to mind a bunch of fluffy, yellow baby chicks that are kept warm and nurtured until they are grown up enough to fend for themselves. Actually, it is not a far stretch to call the Northern Arizona Center for Emerging Technolo- gies an “incubator.” It too keeps new ideas and inventions […]
From the Classroom to the Boardroom
Student business incubation programs are in existence around the world and soon there will be such a program in Flagstaff! Schools such as Fudan University in Shanghai, China partner with incubators such as the Yangpu Science and Technology Center to foster the creation of companies around university- developed intellectual property. Springfield Community College in Springfield, […]
