After six years of study, The U.S. Treasury Department has named Arizona’s Verde Valley an American Viticultural Area (AVA), elevating the Valley’s $56 million wine industry to the same status as Napa Valley, Sonoma Valley and other well-known wine-producing regions. According to the Treasury … [Read more...] about Verde Valley Wines Receive ‘American Viticultural Area’ Status
Willcox
Seasonal Sipping
Winter fog hovers over the deck outside. A fire is lit and stacked logs crackle and pop as the hostess puts out a cheese, fruit and cracker tray on a side table. Four wine glasses stand ready to receive intoxicating treats from the bottle she presents. The hostess turns the distinctive gold label … [Read more...] about Seasonal Sipping
Local Economy Boosted by Wine
A proven marketing model is helping the Verde Valley ride out the economic tide on a wave of wine. “We have seen the sales of wine at local vineyards double over previous years’ sales,” said Lana Tolleson, president/CEO of the Cottonwood Chamber of Commerce. “No other … [Read more...] about Local Economy Boosted by Wine
